Platform

Built for virtual worlds Built for brand leaders

Gaming analytics tools aren't built for UGC gaming platforms like Roblox and Fortnite. GEEIQ is. Get the data and benchmarks to activate with confidence and prove value.

Roblox characters in red Bayern Munich kits
Two cartoon people in matching designer outfits
MrBeast in a black hoodie with BEAST logo

12M

Total visits

250k+

Earnings

$0.0k

$0.0k

$0.0

$0.0

Top Influencers

FocusRBX

1.6m Subscribers

John Denis

9.29m Subscribers

AyeYahZee

2.16m Subscribers

Platform

Built for virtual worlds Built for brand leaders

Gaming analytics tools aren't built for UGC gaming platforms like Roblox and Fortnite. GEEIQ is. Get the data and benchmarks to activate with confidence and prove value.

Roblox characters in red Bayern Munich kits
Two cartoon people in matching designer outfits
MrBeast in a black hoodie with BEAST logo

Earnings

$0.0k

$0.0k

$0.0

$0.0

Total Visits

0.0m

0.0m

0.0k

0.0k

Top Influencers

FocusRBX

1.6m Subscribers

John Denis

9.29m Subscribers

AyeYahZee

2.16m Subscribers

Platform

Built for virtual worlds Built for brand leaders

Gaming analytics tools aren't built for UGC gaming platforms like Roblox and Fortnite. GEEIQ is. Get the data and benchmarks to activate with confidence and prove value.

Roblox characters in red Bayern Munich kits

Earnings

$0.0k

$0.0k

$0.0

$0.0

Total Visits

0.0m

0.0m

0.0k

0.0k

Top Influencers

FocusRBX

1.6m Subscribers

John Denis

9.29m Subscribers

AyeYahZee

2.16m Subscribers

The data platform behind smarter brand decisions in virtual worlds

Find the right platform for your brand

Understand where and how your brand should activate in gaming. Match your brand's identity, aesthetic and audience to the right platform - whether that's Roblox, Fortnite, ZEPETO or mainstream game titles. Know where your target audience already is before you commit.

Find the right platform for your brand

Understand where and how your brand should activate in gaming. Match your brand's identity, aesthetic and audience to the right platform - whether that's Roblox, Fortnite, ZEPETO or mainstream game titles. Know where your target audience already is before you commit.

Find the right platform for your brand

Understand where and how your brand should activate in gaming. Match your brand's identity, aesthetic and audience to the right platform - whether that's Roblox, Fortnite, ZEPETO or mainstream game titles. Know where your target audience already is before you commit.

Top Platforms

Roblox

380M MAU

Fortnite

115M MAU

Zepeto

20M MAU

Top Platforms

Roblox

380M MAU

Fortnite

115M MAU

Zepeto

20M MAU

Fortnite Llama pinata with saddle bag

Identify the right partners and experiences

Tap into the GEEIQ Developer Network to find and evaluate the best game developers to build with. Amplify your campaign with the right influencers through the Influencer Planner tool. Then let the Integration Planner discover game experiences that reach your target audience.

Identify the right partners and experiences

Tap into the GEEIQ Developer Network to find and evaluate the best game developers to build with. Amplify your campaign with the right influencers through the Influencer Planner tool. Then let the Integration Planner discover game experiences that reach your target audience.

Identify the right partners and experiences

Tap into the GEEIQ Developer Network to find and evaluate the best game developers to build with. Amplify your campaign with the right influencers through the Influencer Planner tool. Then let the Integration Planner discover game experiences that reach your target audience.

Voldex Games

88.2b Total visits

91.5% Av. approval rating

33 Experiences

54 Brand Activations

Owned Experiences

Lego Odyssey

2.2m users

102% increase

#4 Global rank

Squid Games Genesis

421k users

161% increase

#16 Global rank

Cash Tycoon 2

621k users

12% decrease

#11 Global rank

Measure your activations

Access private dashboards built for your brand in GEEIQ to monitor real-time engagement, audience behaviour and campaign performance. Track exactly how your activation is performing and share clear, board-ready reports with every stakeholder who needs to see it.

Measure your activations

Access private dashboards built for your brand in GEEIQ to monitor real-time engagement, audience behaviour and campaign performance. Track exactly how your activation is performing and share clear, board-ready reports with every stakeholder who needs to see it.

Measure your activations

Access private dashboards built for your brand in GEEIQ to monitor real-time engagement, audience behaviour and campaign performance. Track exactly how your activation is performing and share clear, board-ready reports with every stakeholder who needs to see it.

Item Breakdown

$11.5k Total

Sunglasses - 27% - $3k

Baseball Cap - 10% - $1K

Shirt - 24% - $2.5K

Sneakers - 39% - $5k

Roblox Red and white sneakers with white soles.
Roblox Green baseball cap with white LA logo
Roblox Green baseball cap with white LA logo
Roblox White sunglasses with black lenses

Prove gaming belongs in your media plan

Justify your investment in gaming with the same rigour as any other channel. Benchmark your activations against competitors, use the GEEIQ estimated Media Value Calculator to translate engagement into media value, and present reporting that proves gaming's place in the media mix.

Prove gaming belongs in your media plan

Justify your investment in gaming with the same rigour as any other channel. Benchmark your activations against competitors, use the GEEIQ estimated Media Value Calculator to translate engagement into media value, and present reporting that proves gaming's place in the media mix.

Prove gaming belongs in your media plan

Justify your investment in gaming with the same rigour as any other channel. Benchmark your activations against competitors, use the GEEIQ estimated Media Value Calculator to translate engagement into media value, and present reporting that proves gaming's place in the media mix.

Excellent Performance

Mystic Island

Active Players | 2025 - 2026

$1m

Total Investment

$5.1m

Total est MV

x5.1

eMV / Cost Ratio

More reasons to choose GEEIQ

UGC gaming first. From Roblox and Fortnite to emerging virtual platforms.

Professional charts and dashboards, built for stakeholders.

The world's largest database of brand activations in virtual worlds.

Built for brand and marketing professionals at top companies.

Human expertise alongside platform intelligence, when you need it.

Reporting that earns gaming its place in the budget.

Trusted by brands who take virtual worlds seriously

  • The GEEIQ team offers far more than insights. They intimately know the gaming landscape – players, platforms, and partners.

    David Lehman

    Digital Director at Coach

  • If I were to compare what we spent with Walmart Land [no GEEIQ involvement] versus Walmart Discovered [GEEIQ supported], we have spent significantly less on Walmart Discovered because we’re smarter, we’re more efficient. We have great partners.

    Justin Breton

    Head of Brand Marketing Innovation, Walmart

  • GEEIQ helped us turn our brand values into gameplay mechanics and community touchpoints, creating a Roblox experience that’s not just fun, but deeply relevant to how Gen Z expresses themselves today.

    Sara Apaza

    Senior Brand Manager at essence cosmetics

  • We have a better understanding of the space and audience segmentation thanks to GEEIQ. That’s really key to cracking the codes of these virtual activations.

    Manon Cardielame

    Global Entertainment & Creative Innovation Director, L’Oréal

  • With our activation on Roblox marking a company and industry first, we were keen to go in with a clear test‑and‑learn mindset, working with GEEIQ to develop a strategy that felt truly authentic to the platform, the experience, and Gen Z.

    Eve Munro

    Paid Social & Display Manager

Trusted by brands who take virtual worlds seriously

  • The GEEIQ team offers far more than insights. They intimately know the gaming landscape – players, platforms, and partners.

    David Lehman

    Digital Director at Coach

  • If I were to compare what we spent with Walmart Land [no GEEIQ involvement] versus Walmart Discovered [GEEIQ supported], we have spent significantly less on Walmart Discovered because we’re smarter, we’re more efficient. We have great partners.

    Justin Breton

    Head of Brand Marketing Innovation, Walmart

  • GEEIQ helped us turn our brand values into gameplay mechanics and community touchpoints, creating a Roblox experience that’s not just fun, but deeply relevant to how Gen Z expresses themselves today.

    Sara Apaza

    Senior Brand Manager at essence cosmetics

  • We have a better understanding of the space and audience segmentation thanks to GEEIQ. That’s really key to cracking the codes of these virtual activations.

    Manon Cardielame

    Global Entertainment & Creative Innovation Director, L’Oréal

  • With our activation on Roblox marking a company and industry first, we were keen to go in with a clear test‑and‑learn mindset, working with GEEIQ to develop a strategy that felt truly authentic to the platform, the experience, and Gen Z.

    Eve Munro

    Paid Social & Display Manager

Trusted by brands who take virtual worlds seriously

  • The GEEIQ team offers far more than insights. They intimately know the gaming landscape – players, platforms, and partners.

    David Lehman

    Digital Director at Coach

  • If I were to compare what we spent with Walmart Land [no GEEIQ involvement] versus Walmart Discovered [GEEIQ supported], we have spent significantly less on Walmart Discovered because we’re smarter, we’re more efficient. We have great partners.

    Justin Breton

    Head of Brand Marketing Innovation, Walmart

  • GEEIQ helped us turn our brand values into gameplay mechanics and community touchpoints, creating a Roblox experience that’s not just fun, but deeply relevant to how Gen Z expresses themselves today.

    Sara Apaza

    Senior Brand Manager at essence cosmetics

  • We have a better understanding of the space and audience segmentation thanks to GEEIQ. That’s really key to cracking the codes of these virtual activations.

    Manon Cardielame

    Global Entertainment & Creative Innovation Director, L’Oréal

  • With our activation on Roblox marking a company and industry first, we were keen to go in with a clear test‑and‑learn mindset, working with GEEIQ to develop a strategy that felt truly authentic to the platform, the experience, and Gen Z.

    Eve Munro

    Paid Social & Display Manager

Roblox figure in hoodie spins basketball on finger.

See exactly what your brand could achieve in virtual worlds.

Get a tailored walkthrough in how GEEIQ can help your brand activate, measure and prove ROI in virtual worlds.

Roblox figure in hoodie spins basketball on finger.

See exactly what your brand could achieve in virtual worlds.

Get a tailored walkthrough in how GEEIQ can help your brand activate, measure and prove ROI in virtual worlds.

Roblox figure in hoodie spins basketball on finger.

See exactly what your brand could achieve in virtual worlds.

Get a tailored walkthrough in how GEEIQ can help your brand activate, measure and prove ROI in virtual worlds.