The platform
Digest metrics from across the metaverse, including gaming and NFTs, to make data-led marketing decisions that maximise results.
The platform
Data to drive brand impact
GEEIQ is an enterprise platform that leverages data from across the metaverse to help brands navigate and engage new, virtual environments. Trusted by some of the world's biggest brands, our platform cuts out the noise, facilitates new connections, and delivers tangible results in a space crowded by media hype.
Cut out the noise
Clear, digestible data on all the leading opportunities in the metaverse.
New connections
Find the right partner for your brand project with advanced search features.
Tangible results
Benchmark your strategy against the virtual performance of competitors.
New feature
Metaverse Experiences
From visits and demographics to item sales and earnings, your brand can measure its performance across the biggest virtual environments, identify optimisation opportunities, and make data-led decisions to boost visitors, retention and sales.
Profile affinity
What other entities does a specific brand’s audience like? Profile Affinity provides an insight into the affinities of a specific brand’s following, split between People, Games and Teams.
Brand affinity
What other brands does my audience like? Identify potential partnerships through our Brand Affinity feature, highlighting the highest sentiment of your audience for other brands and categories.
Audience demographics
Explore demographic data across gender, age, income and location to identify target segments and communities from a 2 billion-strong virtual audience.
Platform case study
Team Tommy
Fashion brand and Enterprise subscriber, Tommy Hilfiger, tapped GEEIQ's platform and expertise to develop a phased approach to its virtual strategy. From utilising community creators to develop virtual clothing, to hosting a digital counterpart to its 2022 New York Fashion Week show, TommyPlay has been visited over 27 million times since launch.
What's Team Tommy?Structured data
Structured and searchable data that tracks the leading brand opportunities in the metaverse, with over 250,000 brand, influencer, event and game profiles to delve into.
Search & filter
Filter through millions of data points to find the right partners and environments for your virtual strategy, including location, followers, demographics and engagement rates.
Social following
Track social following and growth to gauge a potential partner's current and future potential reach, with adjustable time frames and access to all major social media channels.
Social engagement
Add a new layer to social following to create a detailed picture of a potential partner's ability to command attention, tracking engagement from across all major social media channels to identify how best to maximise the impact of your virtual strategy.
Branded NFTs
Get a holistic view of the crowded space of branded NFTs, with current and historic insights into the world's top 200 branded NFT collections, from Budweiser and Pepsi, to Nickelodeon and Marvel.
Lists
Create your own dashboard of entities with Lists. This feature allows subscribers to compare key data points, while aggregating stats for planning and optimising current and upcoming partnerships.
Leaderboards
Identify growth opportunities and stay on top of branded metaverse activities with our Leaderboards feature. Updated monthly, subscribers can filter by industry, campaigns, follower growth and more.
Live stream viewership
Add a new layer to social following to create a detailed picture of a potential partner's ability to command attention, tracking engagement from across all major social media channels to identify how best to maximise the impact of your virtual strategy.
Insights
Stay up-to-date with the news that matters to your brand, with relevant news delivered to our platform daily. We also generate data-driven insights and reports on brand activity and opportunities in the metaverse, keeping you in-the-know in an industry full of noise.
Measure your success
Read the report
Good PR can no longer be the core objective of a brand entering these spaces. The hype is over, the metaverse is here to stay. So, how do you measure metaverse success?
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